Help 'Fin the Fish' recycle and keep Scarborough coast beautiful

A magnificent metal fish has been installed on Scarborough’s South Bay today in a bid to tackle the problem of plastic pollution in our seas.

‘Fin the Fish’ - installed by Yorkshire Water in partnership with Scarborough Borough Council and the University of Hull - is both a sculpture and a receptacle for plastic.

Geraldine Tebb, Yorkshire Water's coastal delivery and engagement manager, explained the inspiration for Fin came from Bali where a similar sculpture of a tropical fish is situated.

She said: “We wanted to bring the first permanent sculpture of this kind to the UK. Our bathing water analysis shows when the beach is busiest is when we struggle to keep the water quality at a good level, so we hope Fin shows people how to reduce the impact of being a tourist.”

Cllr Janet Jefferson was on hand to cut the ribbon, promoting the use of Fin by saying: “We’re really pleased to support this proactive initiative to help tackle the problems associated with plastic waste. We hope that it will not only be thought provoking, but also encourage everyone visiting Scarborough to play their part in keeping plastic off the beach and out of the sea.”

Built in Egton Bridge, by Godbold Blacksmiths Ltd and installed by KRC Engineering Service. James Godbold said: “It has been an enjoyable project - it’s been well received, and it looks good."

The University of Hull Energy and Environment Institute is researching solutions to some of the biggest environmental challenges facing the world today, from climate change and plastics to flooding and renewable energy.

Professor Dan Parsons, director of the institute, said: "The world has woken up to the critical issue of plastic pollution in our oceans, which is a growing challenge and is having devastating consequences for marine environments both globally and off our Yorkshire coastline.”

Fin the Fish is part of Yorkshire Water’s Do your Bit campaign which encourages beach goers to make small efforts to look after their environment such as recycling plastic, picking up any they see on the beach and making a pledge to reduce plastic use.